Applause™ Media System with Audio & Video
The Applause Media System is a set of centralized, easy to use interactive digital media tools that allows you to target captive fueling customers with interactive promotions on the pump. Use powerful audio and video content to start a conversation with every customer. Show them promotions, offer them coupons printed right at the pump, and drive them inside the store to make higher margin purchases! Available factory installed on all Encore S series dispensers, and as a retrofit for all Encore S and 500 series dispensers.
What Does Applause Do For You?
- Drives in-store lift: Applause translates captive fueling customers into convenience customers, resulting in higher-margin purchases.
- Differentiates and builds your brand: Applause uses vivid, colorful logos to enhance your brand image and set you apart from the competition.
- Builds customer loyalty: Applause entertains and engages your fueling customers, making them more likely to make your store their primary fueling destination.
- The end result is increased in-store traffic, increased average basket size, and an increase in both fuel and in-store sales!
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| » | P-2362C-4 Applause Media System
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| » | P-2379A Applause Media System
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| » | Pumping Relevance - By: Brooklyn Presta, CSP Magazine
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| » | P-2362B Encore Sales Tool
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| » | SP-3071A: Applause Media System Measure for Success
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| » | SP-3014B: Applause Customer Site References
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| » | SP-3201: Applause Media System Success
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| » | SP-3188A: Applause Media System - FAQs by IT Managers
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| » | SP-3227B: Applause Media System Professional Services
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| » | SP-2871B: Color Screens - Frequently Asked Questions
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| » | Applause™ Media System Now Available With Audio Video
(August 10, 2009) - Gilbarco Veeder-Root has enhanced its Applause™ Media System with expanded audio/video capability.
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| » | R.H. Smith/Smitty's Drives Sales Growth With the Applause™ Media System
(October 8, 2009) - Smitty’s Paradise of West Richland, Washington has been a satisfied user of Gilbarco’s Applause Media system since opening in July 2008, according to Rod Smith, treasurer at R.H. Smith Distributing Company, Inc., which operates eight convenience stores under the Smitty’s name in eastern Washington State. But even he has been surprised at the sales increases resulting from the most recent upgrade to audio and video.
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| » | Driving Sales at the Pump, by: Mindy Long, STOPWATCH, March/April 2010
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