CHICAGO, IL – NACS Show, October 2, 2011 – Gilbarco’s new Encore 700 S fuel dispenser line will be unveiled today at the NACS show, McCormick Place in Chicago. The dispenser’s integrated pay-at-the-pump platform is EMV and Payment Card Industry Unattended Payment Terminal (PCI-UPT) certified and offers a rich multimedia platform, enhanced security, and mobile payment ready technology.
“The consumer fueling experience will evolve rapidly in the next few years. Streaming media content, enhanced loyalty and mobile wallets are creating opportunities for retailers to enhance and differentiate their brand proposition,” said Richard Browne, Vice President of Marketing for North America at Gilbarco Veeder-Root. “The EMV certified Encore 700 S enhances our multimedia dispenser advertising platform to drive increased traffic and in-store sales, and provides an upgradeable product to meet rapidly evolving technology and security needs. “
Gilbarco Veeder-Root has the c-store industry’s largest population of EMV-compliant pay points. The company was first to market with EMV-compliant dispensers for Canada, installing over 90% of EMV-compliant dispensers. The company was also first to market with modular PCI-compliant Encrypting PIN Pads and Secure Card Readers for fuel dispensers in the U.S. and is recognized globally as a leader in fueling payment technology.
Jenny Bullard, Chief Information Officer at Flash Foods, Inc. said, “Given Visa’s recent announcement about EMV coming to the U.S., we were very excited to participate in the field trial and have the Encore 700 S dispensers. We enjoy the peace of mind and enhanced security that comes with the EMV and PCI-UPT certified CRIND, and the engaging customer experience the color screens provide to our loyal customers.”
Enhanced multimedia performance means Encore 700 S works with Gilbarco’s Applause™ Media System to implement forecourt merchandising to boost in-store sales and customer loyalty. The product is available with larger 10.4” color screens to also run Applause TV with Outcast.
The new Gilbarco® CRIND® pay-at-the-pump payment platform is also designed to support mobile payment and other emerging technologies that retailers may want to implement in the future. However, changes in the CRIND platform do not affect the way consumers use existing payment options, keypads and controls.
About Gilbarco Veeder-Root
Gilbarco Veeder-Root is the worldwide technology leader for retail and commercial fueling operations. We offer the broadest range of integrated solutions from the forecourt to the convenience store and head office. For almost 150 years, Gilbarco has earned the trust of its customers by providing long-term partnership, uncompromising support and proven reliability. In fact, we help manage the business and maximize the bottom lines for 19 of the top 20 convenience store operators in the U.S by providing them with innovative point of sale systems and gas station pumps.
Gilbarco Veeder-Root. Technology with a human touch.
For further information contact:
Lucy Sackett, Director Outbound Marketing
Tel: (336) 547-5607
Fax: (336) 547-5890