C-Store Blog

Gilbarco's industry expertise comes alive with C-Store Advisor, a blog where our experts seek to help convenience store (c-store) owners stay connected to their industry. In order to bring you the most current content, we engage with all aspects of the trends and information that are making a difference in the U.S. fuel and convenience store market.

We strive to provide the following topics:

  • Operations & Technology – Provides the latest advice on technology and management that can help your c-store run more smoothly and in turn, increase throughput.
  • Consumer Experience – Highlights the latest trends in the market and dives deeper into the ever-changing consumer mindset to help your c-store connect more thoroughly with you customers and ultimately upsell.
Wednesday, March 23, 2016

Remember Taxis? They were yellow and they were mainly seen at airports and large metropolitan cities. How much has our transportation vernacular changed in just a couple years where now we use a company name as a verb for getting from here to there.  We use  the term "Uber" to substitute for travel similar to "GOOGLE" has replaced the term for research. Uber is not just a form of transport it...

Wednesday, March 16, 2016

It’s easy to prove ROI of a merchandising product by the sales increase it creates. It’s much more difficult to prove the ROI of the consumer experience. But just because it’s difficult to prove, does not mean it doesn’t exist. The Temkin Group, a leading consumer experience research and consulting firm, recently published a study that dug into how the customer experience makes a difference. For companies that had “very good customer experience” ratings versus “very bad customer experience” ratings, here is the impact of a very good...

Monday, March 07, 2016

Retailers value Gilbarco’s Retail Technology Conference every year for covering technology trends.  Scott Lachut - President of Research and Strategy at PSFK – spoke at the 2015 conference about The Future of Retail: Trends to Act On.  In this engaging session, Scott covered the seismic shifts caused by mobile and social and the reverberations of these drivers in the way shoppers behave. His report looked at three key areas - Data As The Foundation of Modern Retail Strategy, The New Paths To Purchase, and Service Refreshed. To bring it back to the...

Monday, February 15, 2016

NACS hosted the NACS Leadership Forum in Miami Beach, FL last week. In the NACS Daily, they profiled Harvard Business School Professor and Stanley Roth Fellow Dr. Rajiv Lal and his opening general session, “Retail Revolution: Will Your Brick-and-Mortar Survive?”  The article discusses the important of the customer experience, and this made me consider our technology and how it can help our customers with the customer experience challenge.  Impulse...

Tuesday, February 02, 2016

We’re less than two years away from the October 2017 EMV liability shift for fuel dispensers, and most large convenience store retailers are well into the planning and deployment phases of upgrading their forecourts with EMV capable equipment.  These early-movers understand that the impact of missing the deadline might be far greater than just the risk of additional fraud liability.

For many other retailers, however, questions still loom about what factors they should consider when making decisions around EMV upgrades.  I thought it would be valuable to touch on some of the basic...

Tuesday, January 19, 2016

Our industry is in the midst of media revolution and we are all along for the ride.  Retailers continue to implement and look for new ways to influence the buying habits of their customers through a connected and complimentary digital experience.  While the idea of deploying directed media is simple in thought, the real application can quickly become overwhelming to manage.  Marketing departments tend to run thin with members commonly wearing other functional hats within an organization.  As a partner in the media journey, we’ve learned some keys to success for creating both an effective...

Thursday, January 14, 2016

As a fueling site owner, have you ever wondered what steps to take in case of natural disaster? Do you have a recovery plan? In light of the recent catastrophic flooding in the Midwest, I thought I’d take this opportunity to share a few quick reminders:

Here’s what to do if your convenience store fuel dispensers are involved in a flooding situation:

  1. Check out MDE-4097B on Gilbarco’s GOLD or ask your distributor for a copy. This document includes Recovery and Prevention procedures....
Tuesday, January 12, 2016

By Richard Browne, Vice-President Marketing, Patriot Capital

Just before Christmas, the “Protecting Americans from Tax Hikes Act of 2015" legislation was ratified. A significant part of this modification to the tax rules is a permanent modification to Section 179 of the tax code, allowing purchasers of a capital equipment for small businesses to accelerate the depreciation of these improvements into the year of purchase.

This is a true “small business” incentive, potentially available to c-store owners, fuel marketers and other businesses with annual capital...

Friday, January 08, 2016

By Richard Browne, Vice-President Marketing, Patriot Capital

Congress has given C-store owners and fuel marketers at least one more year to take advantage of significant tax savings on the purchase and installation of alternative fueling equipment.

The Alternative Fuel Infrastructure Tax Credit – which has been extended through December 2016 -- enables a 30% tax credit for eligible alternative fueling equipment. Eligible fuels under this credit include E85, propane, biodiesel (20% minimum) and liquefied hydrogen. 


Monday, December 28, 2015

Impulse Countertop Merchandising for C-StoresYour Bottomline’s Best Friend

Ok, so you got your fueling customers into your store – now what?

Allow me to introduce you to Impulse™, Gilbarco’s innovative countertop merchandising system. Impulse’s compact design takes up a small amount of counter space but pacts a big punch to your marketing ability!

You want to sell those higher margin items in your store? Well, so does Impulse...