C-Store Blog

Gilbarco's industry expertise comes alive with C-Store Advisor, a blog where our experts seek to help convenience store (c-store) owners stay connected to their industry. In order to bring you the most current content, we engage with all aspects of the trends and information that are making a difference in the U.S. fuel and convenience store market.

We strive to provide the following topics:

  • Operations & Technology – Provides the latest advice on technology and management that can help your c-store run more smoothly and in turn, increase throughput.
  • Consumer Experience – Highlights the latest trends in the market and dives deeper into the ever-changing consumer mindset to help your c-store connect more thoroughly with you customers and ultimately upsell.
Friday, May 13, 2016

Although there is still a demand for junk food, there is a new wave of desires that should not be ignored. As more studies crack into the mindset of consumers today, it is becoming prevalent that there is a market...

Tuesday, May 10, 2016

There are lots of articles outlining the reasons why merchants should upgrade their payment systems to accept the EMV chip cards. And even though it has been reported that every merchant will be liable for counterfeit fraud, most small to medium-size merchants do not realize the scope of how much chargebacks can really rack up in dollars.

In 2014, credit and debit card fraud cost in the U.S. was $8.6 billion. The Strawhecker Group, a payment consulting firm that surveyed 3.5 million card-accepting merchants, realized that most merchants did not place a dollar figure on chargebacks...

Wednesday, May 04, 2016

It is not fun to become prey to an identity thief. Instead, take charge of your year by ensuring you completed the following five tasks.

Do Not Provide Personal Information
There are plenty of ways to fool consumers. Caller IDs, email addresses, and even phone numbers can now be hijacked to seem legitimate. Therefore, ensure to never give personal information over the phone, text, or email unless you have already confirmed the method of contact is accurate.

Signing Up For Opt Out Lists
To avoid frustratingly hanging up on...

Wednesday, April 27, 2016

Believe it or not, microchip cards are not a new idea. Europe and Brazil are already more secure because their microchip cards generate a unique code for each transactions than the cards that just have a magnetic stripe. 

Therefore, it would be no surprise to hear that today’s statistics on the EMV Chip Credit Card Payment system reflect the effectiveness of the system increasing security thus far.

In fact, VISA has reported that the top five merchants whom have already transitioned EMV Chip Credit Card systems have seen a decrease of fraud levels by 18.3 percent.


Wednesday, March 23, 2016

Remember Taxis? They were yellow and they were mainly seen at airports and large metropolitan cities. How much has our transportation vernacular changed in just a couple years where now we use a company name as a verb for getting from here to there.  We use  the term "Uber" to substitute for travel similar to "GOOGLE" has replaced the term for research. Uber is not just a form of transport it...

Wednesday, March 16, 2016

It’s easy to prove ROI of a merchandising product by the sales increase it creates. It’s much more difficult to prove the ROI of the consumer experience. But just because it’s difficult to prove, does not mean it doesn’t exist. The Temkin Group, a leading consumer experience research and consulting firm, recently published a study that dug into how the customer experience makes a difference. For companies that had “very good customer experience” ratings versus “very bad customer experience” ratings, here is the impact of a very good...

Monday, March 07, 2016

Retailers value Gilbarco’s Retail Technology Conference every year for covering technology trends.  Scott Lachut - President of Research and Strategy at PSFK – spoke at the 2015 conference about The Future of Retail: Trends to Act On.  In this engaging session, Scott covered the seismic shifts caused by mobile and social and the reverberations of these drivers in the way shoppers behave. His report looked at three key areas - Data As The Foundation of Modern Retail Strategy, The New Paths To Purchase, and Service Refreshed. To bring it back to the...

Monday, February 15, 2016

NACS hosted the NACS Leadership Forum in Miami Beach, FL last week. In the NACS Daily, they profiled Harvard Business School Professor and Stanley Roth Fellow Dr. Rajiv Lal and his opening general session, “Retail Revolution: Will Your Brick-and-Mortar Survive?”  The article discusses the important of the customer experience, and this made me consider our technology and how it can help our customers with the customer experience challenge.  Impulse...

Tuesday, February 02, 2016

We’re less than two years away from the October 2017 EMV liability shift for fuel dispensers, and most large convenience store retailers are well into the planning and deployment phases of upgrading their forecourts with EMV capable equipment.  These early-movers understand that the impact of missing the deadline might be far greater than just the risk of additional fraud liability.

For many other retailers, however, questions still loom about what factors they should consider when making decisions around EMV upgrades.  I thought it would be valuable to touch on some of the basic...

Tuesday, January 19, 2016

Our industry is in the midst of media revolution and we are all along for the ride.  Retailers continue to implement and look for new ways to influence the buying habits of their customers through a connected and complimentary digital experience.  While the idea of deploying directed media is simple in thought, the real application can quickly become overwhelming to manage.  Marketing departments tend to run thin with members commonly wearing other functional hats within an organization.  As a partner in the media journey, we’ve learned some keys to success for creating both an effective...