Gilbarco Veeder-Root Announces New Dispenser Platform for Emerging Markets

Gilbarco Veeder-Root Announces New Dispenser Platform for Emerging Markets

Frontier Dispenser Platform for Emerging Markets

GREENSBORO, N.C. – March 12, 2014 – Gilbarco Veeder-Root, a global leader in fueling technology, is proud to announce the launch of Frontier, a new dispenser platform designed to excel in the most challenging environments and fuel types. Created as a tiered product platform, Frontier meets a wide range of market needs and allows customers to choose the model most appropriate for their requirements.

“By talking with customers throughout the world and observing their sites, we recognized the opportunity to meet their key performance needs better,” said Rick Ramsey, director of global marketing for Gilbarco Veeder-Root’s service station equipment business. “We developed the Frontier platform to help our customers address some of their biggest challenges: unreliable power, extreme environmental conditions and varying fuel characteristics."

Designed to be the most reliable fuel dispenser in its class, Frontier uses globally proven components, which have undergone extensive lab testing in state-of-the-art testing facilities and field testing in the world’s most extreme environments to ensure consistent performance. The robust hydraulics system includes a meter built for accuracy in various types of fuel, and the durable frame is built from advanced, wear-resistant materials for long-lasting rust prevention. Frontier delivers asset protection, reliability and a timeless image to help retailers maximize the value of their equipment investment through increased uptime and longer life.

There are a number of value-added options, and unit configurations include low or high hose, single or dual product, island or lane-orientation, and pressure or suction offerings. A 4x4 configuration is also available for high-throughput stations and sites catering to 2-wheeled vehicles.

Frontier is designed and manufactured to conform to globally accepted ATEX, OIML and MID standards. To find out more about the Frontier product portfolio, contact your local Gilbarco distributor or salesperson or visit

About Gilbarco Veeder-Root

Gilbarco Veeder-Root is the worldwide technology leader for retail and commercial fueling operations. We offer the broadest range of integrated solutions from the forecourt to the convenience store and head office. For almost 150 years, Gilbarco has earned the trust of its customers by providing long-term partnership, uncompromising support and proven reliability. Gilbarco Veeder-Root. Technology with a human touch.

For further information about the Frontier product, contact:

Middle East and Africa:
Helen Mayes, Marketing Communications
Gilbarco Veeder-Root
Tel: +44 (0) 1268 533090

Serene Koh, Marketing Communications
Gilbarco Veeder-Root
Tel: +65 64487626