Stories from Our Recent Exhibition Adventures
April and May have been action-packed months for Gilbarco Veeder-Root as our sales and marketing teams hit the road connecting with distributors and industry professionals across Europe. From Madrid to Essen, these exhibitions offered exciting opportunities to showcase our latest innovations and strengthen ties within the fuel and convenience retail sectors.
Motortec Madrid: Driving Innovation in the Iberian Market
Kicking off the spring exhibition season, GVR took centre stage at Motortec Madrid from April 23rd to 26th. This premier automotive trade fair is a key event for the automotive service and aftermarket industry in Spain, making it the perfect platform to reinforce our commitment to the Iberian market.
At Motortec, we proudly introduced the Invenco by GVR Passport X, a cutting-edge, cloud-based retail management solution designed to transform the customer experience. Passport X seamlessly integrates point of sale (POS), back office (HOS/BOS), and head office systems, enabling omnichannel transactions, personalized marketing, and real-time data analytics. This ensures retailers can optimize operations while delivering a secure and engaging customer journey.
In addition, visitors explored our Insite 360 intelligent wetstock management system, which offers real-time fuel inventory monitoring to minimize losses, ensure compliance, and boost operational efficiency. Our display also featured FAFNIR tank gauging solutions, and the new SK700 fuel dispenser equipped with the advanced GVR FlexPay secure payment platform, demonstrating our commitment to secure, efficient fuel retailing.
A highlight of the event was a presentation by Fabio Docci, European Business Development Director, Invenco by GVR, who was invited by Motortec to speak about the Omni Channel and Flexible Commerce challenges and opportunities in Fuel and Convenience Retail which included insights into the Passport X system. His talk garnered significant interest and underscored GVR’s leadership in retail innovation.
Tankstelle & Mittelstand Essen: Engaging Independent Petrol Station Operators
Just four weeks later, the teams from GVR and FAFNIR travelled to Essen, Germany, to attend the Tankstelle & Mittelstand exhibition on May 21st and 22nd. This focused event brought together operators of independent petrol stations and medium-sized businesses, making it an ideal setting to showcase our tailored solutions.
FAFNIR’s comprehensive tank gauging solutions were also on full display, generating high engagement and positive feedback from visitors keen to enhance operational efficiency and compliance.
On the evening of May 21st, right after the exhibition closed, our team eagerly joined the Tankstelle & Mittelstand networking and industry awards event. This vibrant gathering was the perfect chance to connect with industry leaders and dive into the latest advancements and innovations shaping the future. The night reached an exciting climax with the presentation of the prestigious Petrol Station of the Year 2025 Award—an honour proudly claimed by the Q1 station in Iffezheim.
Both days were bustling with activity, as we connected with existing partners and sparked interest from potential new customers eager to explore how GVR’s solutions can empower their businesses.
Spring 2025 has been a fantastic season for Gilbarco Veeder-Root, filled with meaningful conversations, new connections, and exciting demonstrations of technology that’s shaping the future of fuel and convenience retail. We thank all our partners and visitors for their enthusiasm and look forward to continuing this momentum throughout the year.